Interested in advertising or partnering with the KnowYourHome Newsletter?


The Free KnowYourHome Weekly Email Newsletter is the ultimate resource for serious homeowners seeking practical solutions. We inspire better homeownership and help readers save money and time. Our audience trusts our content to guide their purchasing, maintenance, and upgrade decisions.

Our Audience:

Fine print: Estimates based on subscriber positioning and content-engagement signals. Formal reader survey in progress.

  • Age 35–55, primarily male

  • Estimated household income $250K+

  • Estimated home value $1M+ (often a second property)

  • Estimated net worth $500K+

  • Professionals in suburban settings, typically 3,500+ sq ft homes

  • Proactive about home maintenance, improvement, and long-term ownership

  • Spend real money on premium products and services — research thoroughly, buy quality

  • Peak earning and lifetime peak spend on the home

By The Numbers:

  • 9,978 active subscribers

  • 53.7% average open rate (over 2× the newsletter industry average)

  • ~5,300 guaranteed opens per issue

  • Weekly cadence

Sponsorship Options:

Flat fee, category exclusivity per issue

Primary Sponsorship — $175 / issue ($700 monthly, 4 issues)
Logo at the top labeled "In Partnership With," plus a 100–300 word native ad slot after the feature story. ~5,300 guaranteed opens · category exclusivity per issue.

Secondary Sponsorship — $75 / issue ($300 monthly, 4 issues)
Logo or product image after the second article with a 50–100 word text ad below. Great for product spotlights and retargeting.

Dedicated Send — $500 (available quarterly)
A stand-alone email to the full subscriber base built around your product or offer. Custom copy written by the KnowYourHome editorial team.

Founding Sponsor Offer:

First 3 partners only. Lock in ~30% off published rates for a 3-month commitment: Primary $125 / issue, Secondary $50 / issue. Includes a testimonial exchange and category exclusivity for the full flight.

Editorial Placements:

  • "This week's maintenance reminder is brought to you by [Brand]" — match your brand to homeowners' relationship with maintenance

  • "This week's product overview is sponsored by [Brand]" — we explain how and why the product helps homeowners

  • "We recommend this from [Brand]" — recommended products and services

Book a placement: [email protected]